Marketing first, writer second
I set up Lee Townsend Freelance Marketing in 2012. It seemed only natural to set up a marketing consultancy after spending many years in marketing within the travel industry. I soon realised that words were the critical missing part of the jigsaw when building a business website.
I built up a portfolio of website copy projects and decided to niche. However, marketing principles will always lie at the heart of what I do so I refuse to write anything until I understand your objectives and I know who your ideal clients are!
I am on your side
I am busy running my own service-based business, so I understand the journey you are taking to grow yours. Before I set up on my own, I used to employ freelancers, so I genuinely understand what it’s like to be on your side of the fence!
I truly believe a service-based business is as much about the people behind the business, as it is the service itself. That’s why all my clients will be guided through a Strategic Website Copy Planning Session via Zoom, before I will write a single word. Getting to know you and your business is a vital part of creating high quality website copy.
Cyclist, yoga fan and mother
Being a business owner can be pretty intense, with too much time spent at my desk! I am sure this will resonate with you! I discovered yoga about 5 years ago. It is the perfect antidote to the freelance life and helps me find some calm amongst the chaos of raising 2 boys!
I love cycling. Ok, I must confess, I am not in a club, but simply love to jump on my bike to get around the local area. However, I have been known to cycle 12 miles if there is some beautiful scenery involved! Wales, the Lake District and Devon are firm favourites!
Lee was recommended to us by a local website designer. Lee suggested a briefing meeting with us from the outset and took the time to get to know our team, products, services and gained a thorough understanding of our ideal clients. Afterwards she quickly produced all the content for our brand new website which we feel really “sells” our business and connects with our customers online. We have previously had copy written and ended up re-writing it so we are so glad to have found a website content writer who could quickly understand our business and put together compelling content. We’ve been very happy with all her work and would not hesitate in recommending her.
During your Discovery Call I would like to help you on your website journey by:
✓ Discovering more about your business & website objectives
✓ Providing some feedback about your existing website copy*
✓ Helping you plan the menu bar for your new website & offering a Q&A
(*If you have a website already)
Helping business owners across the UK
I am based from my home office in Greater London, but my website copywriting service is virtual and I work via Zoom, phone and email. We do not need to meet in person so I can help you from wherever you are based in the UK.